Social Bookmarking: How Does It Work?
Social networking is the most powerful tool of the 21st century marketing world, a fact that is widely known and which has drawn many businesses, web-based or otherwise, to build platforms for...
View ArticleHarnessing The Power Of PPC Management
In the increasingly competitive world of online marketing and advertising, businesses have to find ways to stay ahead of the curve while still being conservative and cost-effective in their efforts....
View ArticleTake Your Business On The Go With Mobile Website Design
When building a mobile website there are many factors to be taken into consideration. You want it to complement your main website, but it should also function on the mobile platform in a way that is...
View ArticleRank Yourself Higher With Video SEO
SEO, or search engine optimization, is a key part of modern day advertising and marketing in the digital world. Though many people pay attention to their SEO campaigns and to optimizing the text...
View ArticleMaking The Most Of Video SEO
One of the most recent trends in marketing has been the rise in the use of video SEO, or search engine optimization, to drive up results in online marketing strategy by using popular videos that...
View ArticleWhat Not To Do With PPC Management
While PPC management, or pay per click management, can be an absolutely invaluable asset to your online marketing strategy through its ability to drive up traffic from external locations, it can also...
View ArticlePPC Management: A Paddle When You’re Up a Creek
PPC management is the science of creating and maintaining profitable campaigns on pay-per-click (PPC) platforms like Google Adwords. Such platforms are capable of producing an extraordinary amount of...
View ArticleExpert SEO Technique: Social Media Engagement
Social media has gone from an inexplicable phenom to a mass-popularity buzzword to a more-or-less everyday part of the SEO skillset…all in just under 4 years. If you think that’s a short timeframe,...
View ArticleCustom Blog Creation Can Save Your SEO
SEO is an art that requires a delicate hand at times — but other aspects of the system have been nailed down so hard that there are ridiculously easy tools you can use to nail a huge advantage over...
View ArticleExpert SEO Technique: Total Brand Presence
Total Brand Presence is a buzzword from the field of offline marketing — a response to the massive fragmentation of the traditional media channels. Originally, the idea behind Total Brand Presence was...
View ArticleSEO Specialists Agree: Content Marketing Isn’t Everything
There are a veritable mountain of articles on the Internet describing how SEO — that’ Search Engine Optimization, for the uninitiated — is ‘dead.’ They describe how the 2012-and-beyond Google updates...
View ArticleExpert SEO Technique: Mobile Search Optimization
Mobile search optimization is a relatively young field that is primarily the forte of cutting-edge expert SEO artists — but it’s spreading quickly, and it’s a good thing. Getting your mobile site up...
View Article2 Top SEO Techniques of 1999 (That Still Work)
Sixteen years ago, SEO looked a hell of a lot different than it does today. Those were the days when it was normal to highlight a large blank-looking portion of screen only to learn that there were...
View ArticleExpert SEO Technique: Site Structure
When you start delving deeply enough into SEO that you start thinking about your site’s structure as an SEO element, you know you’re getting to the highest expert SEO levels. So, let’s do it! Step...
View ArticleMobile Website Design is About More than Just Mobile
Mobile website design — everyone by now knows that a business should have it. It’s all about capturing that sweet, sweet mobile search traffic, right? Something like 40% of all search traffic these...
View ArticleExpert SEO Technique: Image SEO
Yep, images can and should be SEO’d just like the copy and the rest of your website. Here’s the low-down in brief: Before You Upload Starting with a unique image if at all possible — or an...
View ArticlePlanning and developing your PPC management campaign
We’ve all seen the “sponsored links” featured at the top of the page when we use a search engine to find a particular product, service, or information online. These priority links are sponsored by the...
View ArticleMaintaining an effective PPC management campaign
Whether you’ve tried out PPC management and advertising before, are using it currently, or are considering trying it out, it’s useful to have a little crash course on how your PPC manager can add value...
View ArticleGive your customers more with custom blog creation
Custom blog creation is an advanced method of SEO that involves opening up a (usually very discrete) small section of your website which acts as a blog within your website. There are plenty of ways...
View ArticleCustom blog creation as advanced SEO
Custom blog creation is a fantastic way for a business to add an extra dimension to the service it offers its customers, and as such there is a great benefit to be had on both sides. For your customers...
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